Digital Marketing 2-Year Diploma with Co-op
Digital Marketing 2-Year Diploma with Co-op
Digital Marketing 2-year Diploma
with Co-op
Diploma
Digital Marketing 2-year Diploma with Co-op
Duration
100 Weeks 2000 Hours
Campus
Metrotown Burnaby
Offered
In-Class
Distance
Hybrid
CO-OP
50 Weeks 1000 Hours
CCC's Digital Marketing Diploma with Co-op
The Digital Marketing Diploma with Co-op at Create Career College (CCC) is a comprehensive program designed to equip students with the skills and experience to build successful careers in digital marketing.
Throughout the program, students master digital marketing skills including Search Engine Optimization (SEO), social media strategy, content creation, and data analytics, using industry-standard tools like Google Analytics, Meta Ads, and WordPress. The curriculum also emphasizes marketing fundamentals, business communication, and market research, providing a robust foundation for a successful career in digital marketing.
Digital Marketing Diploma Overview
The Digital Marketing 2-Year Diploma with Co-op at CCC is a 2-year program totaling 2000 hours, designed to prepare students for high-demand roles in Canada’s digital marketing sector. Approved by the Private Training Institutions Regulatory Unit (PTIRU) of the Ministry of Post-Secondary Education and Future Skills, it combines 1000 hours of academic instruction with a 1000-hour co-op placement, offering a balanced approach to theoretical learning and practical application. Available in in-class, online, or hybrid formats at our Burnaby Metrotown Campus, this program caters to diverse learners, including recent graduates, career changers, and international students.
Students gain proficiency in creating strategic marketing plans, analyzing data, and leveraging platforms like HubSpot and Google Ads, preparing them for careers in Vancouver’s vibrant tech and startup ecosystem. With dedicated career support, CCC ensures graduates are equipped to succeed in roles such as digital marketer, SEO specialist, or content creator.
Digital Marketing Diploma Programs
The Digital Marketing 2-Year Diploma with Co-op at Create Career College (CCC) is a 100-week program totaling 2000 hours, designed to provide students with comprehensive training and practical experience for a successful career in digital marketing. The program is evenly divided between 1000 hours of academic instruction and a 1000-hour co-op placement, ensuring a balanced approach to mastering essential skills and applying them in real-world settings.
Offered in in-class, online, or hybrid formats at our Burnaby Metrotown Campus, the academic component spans 50 weeks and covers critical digital marketing topics, including SEO, social media strategy, and data analytics. The 50-week co-op placement immerses students in Vancouver’s dynamic digital marketing industry, allowing them to work on live projects with leading agencies and businesses. With monthly intakes, this program accommodates diverse schedules, enabling students to pursue their career goals without compromising personal or professional commitments.
Digital Marketing Diploma Course Learning Outcome
- Describing the online and digital marketing environment and opportunities for various organizations
- Developing a solid digital marketing strategic plan for organizations from start-ups to complex businesses based on case studies
- Utilizing online marketing platforms such as Meta Ad campaigns, Google Analytics, WordPress, Hubspot, etc.
- Applying digital marketing approaches to marketing plans, such as Search Engine Optimization (SEO), Search Engine Maximization (SEM), and Pay Per Click (PPC)
- Analyzing garnered data, and applying insights to upcoming marketing plans
- Conducting thorough market research for products and services using online platforms
- Creating a suitable social media marketing plan and content based on market research
- Identifying and developing online ads using bidding strategies based on business goals and the target market
Digital Marketing Prospects in Canada
Digital marketing industry in Canada
Canada’s digital marketing industry is thriving. According to the Job Bank, employment growth is expected to create a large number of new positions, particularly in sectors such as professional, scientific, and technical services, computer systems design, and information and cultural industries. The rise of digital-first strategies, including SEO, social media marketing, and data analytics, is driving demand for skilled professionals in Vancouver’s vibrant tech and startup ecosystem. CCC’s Digital Marketing 2-Year Diploma with Co-op prepares students to meet these industry needs through hands-on training and real-world experience.
Average Salary for digital marketing specialist in Canada
Digital marketing specialists in Canada enjoy competitive salaries, reflecting the high demand for their expertise. According to Canada’s Job Bank, professionals in this field
earn between $20.00 and $53.30 per hour, with a median wage of $31.19 per hour. In Vancouver, entry-level digital marketing specialists typically earn $45,000–$55,000 annually, while experienced professionals, such as SEO specialists or digital strategists, can command $65,000–$90,000 or more. National salary surveys report an average annual salary of approximately $56,000–$66,008 for digital marketing specialists, with higher earnings in provinces like Ontario and British Columbia. CCC’s co-op placement and career support equip graduates with the skills and experience to secure well-paying roles in this dynamic industry.
Digital Marketing Diploma Career Development Pathways
Our Digital Marketing 2-Year Diploma with Co-op at Create Career College (CCC) prepares graduates for immediate entry into Canada’s digital marketing sector, with direct pathways to these in-demand roles:
Core Digital Marketing Positions
- Digital Marketer – Develop comprehensive digital strategies integrating SEO, PPC, and content marketing to drive business growth.
- Social Media Marketing Specialist – Create and manage targeted campaigns on platforms like Instagram, LinkedIn, and TikTok to boost brand engagement.
- Content Writer – Produce SEO-optimized content for websites, blogs, and emails to enhance visibility and audience interaction.
Specialized Digital Marketing Roles
- Search Engine Optimization Expert – Optimize websites through keyword research and technical SEO to improve search engine rankings.
- Digital Content Creator – Design multimedia content, including videos and infographics, for social media and brand storytelling.
- Online Ads Manager – Manage PPC and display ad campaigns on Google Ads and Meta Ads. .
Why Choose Our Digital Marketing Diploma Co-op Program?
At Create Career College (CCC), we believe that real-world experience is the key to unlocking a successful career in accounting. Our Accounting Diploma with Co-op integrates 960 hours (48 weeks) of hands-on work experience, designed to bridge the gap between academic learning and professional practice.
Why Choose Our Accounting Diploma Co-op Program?
Our co-op program is a transformative experience that prepares you for immediate career success. Here’s what sets CCC’s co-op apart:
- Practical Skill Development: Apply classroom knowledge to real-world tasks such as creating social media campaigns, optimizing websites for SEO, and managing PPC ads using industry-standard tools like Google Analytics, Meta Ads, and WordPress.
- Industry-Relevant Experience: Work in professional settings, including marketing agencies, tech startups, or corporate marketing teams, gaining exposure to diverse digital marketing practices and trends shaping Canada’s digital landscape.
- Professional Networking: Build relationships with employers, colleagues, and industry professionals, creating opportunities for future job offers and career growth in Vancouver’s thriving tech and startup ecosystem.
- Ongoing Support: Throughout your placement, CCC’s Career Services team provides guidance, monitors your progress, and ensures your experience is rewarding and aligned with program objectives.
Digital Marketing Diploma with Co-op
Curriculum Framework
Communication for Technology
This digital marketing course equips students with practical business communication techniques for various operational stages such as planning, organizing, selecting, writing, and presenting information in the technology industry. Students will be taught how to prepare routine memos, proposals, emails, presentations, cover letters, and resumes, submit requests and properly formatted replies.
Marketing Fundamentals
Students will go through key steps for developing and creating a marketing plan for an organization, which includes product research,identifying target markets, communicating the right message etc.Students will learn the process of developing a customer-centeredmarketing plan by implementing the concept of the “4Ps” of marketing.
Statistics for Business
This digital marketing course introduces the basics of statistics and data collectionforbusinesses and organizations within the technology sector. Keyconcepts include different data types, data collection methods, descriptive statistics, numerical and graphical presentation of data, data analysis, measures, and probabilities. In addition, students will be introduced to discrete and continuous probability, distributions as well as inferential statistics through sampling, testing hypotheses, linear regression, and the chi-squared test for independence.
Introduction To Digital Marketing
This digital marketing course will allow students to unlock the power of the digital realm with our cutting-edge Digital Marketing Course in Vancouver. Dive into the dynamic world of online promotion and learn to harness the full potential of social media, SEO, email marketing, and more.
Video Production and Editing
This is a hands-on, fast-paced course where students learn the fundamentals of editing video and audio using Adobe Premiere Pro CC. Topics include video and audio effects, working with text and images in video, and creating video for online content. Through a hands-on approach, students will explore various aspects of video production, including pre-production planning, shooting, editing, and post-production processes. Students will also engage in projects that encourage creativity and critical thinking in the context of video production.
Email Marketing
Email marketing is a fundamental and highly effective component of digital marketing that allows businesses to connect with their target audience, build brand awareness, nurture customer relationships, and drive revenue. This course in the Digital Marketing Diploma program provides students with a comprehensive understanding of email marketing strategies, tactics, and best practices.
Online Marketing Platforms
Through this digital marketing course, students will learn how to start an advertisingcampaign on marketing platforms such as Google and Bing, the tools and mediums they offer, as well as their strengths and weaknesses. This course also provides the basis and preparation for the Google Marketing Platform examination.
Search Engine Optimization 1
This web development diploma course provides foundational knowledge for students to learn Search Engine Optimization and how to improve online exposure for websites. In this web development course, students will use tools such as Google Analytics to collect data, measure the effectiveness of SEO tactics, and practice the basics of the Google Ads network.
Content Management Systems
This web design diploma course covers the principles of content management systems (CMS) and the CMS platforms currently used in the market for website creation. In this web design course, students will learn to plan and design a CMS website in WordPress that leads to online exposure for businesses or products.
Social Media For Digital Marketing
Students will learn more about social media platforms and how these applications and platforms could be used to influence potential customers for business purposes. Students will explore the tools and tactics for advertising on social media platforms and will practice making effective ads for social media.
Search Engine Optimization 2
This digital marketing course builds upon the foundational knowledge established in SEO 1. This course will take a deeper look into the procedures and logic of Search Engine Optimization and how an appropriate SEO strategy could improve product and business exposure in the online market.
Streaming Platforms In Advertising
In this digital marketing course, students explore streaming platforms and analyze user traffic, viewership, communications, and sharing options. Students will work collaboratively in teams to conduct thorough research in identifying an appropriate streaming platform for online marketing, and prepare and present an online marketing plan designed for streaming platforms.
This program has been approved by the registrar of the Private Training Institutions Regulatory Unit (PTIRU) of the Ministry of Post-Secondary Education and Future Skills.
Digital Marketing Diploma Requirement for Admission
Admission Requirements:
- Grade 12 or Mature Student Status (19 years of age or more).
- Applicants must meet one of the following criteria:
- Completion of grades 9-11, including English 11 with a grade of ‘C’ or higher, from a country where English is one of the principal languages, or
- Completion of 2 years of full-time post-secondary education at an accredited institution where English is the language of instruction, or
- Provide verified results for one of the following English language proficiency tests:
English language proficiency tests requirement
- International English Language Testing System (IELTS) Academic: overall score of 5.5 or higher;
- Canadian Academic English Language (CAEL) Test: overall score of 40 or higher
- Duolingo English Test: overall score of 95 or higher;
- Test of English as a Foreign Language (TOEFL) IBT overall score of 46 or higher;
- Canadian Academic English Language Assessment (CAEL) overall score of 40 or higher;
- Canadian English Language Proficiency Index Program (CELPIP) Listening 6, Speaking 6, Reading 5, and Writing 5 or higher;
- Duolingo English Test (DET) overall score of 95 or higher;
- Pearson Test of English (PTE) Academic overall score of 43 or higher;
- Cambridge English Qualifications: B2 First exam (FCE) overall score of 160 or “C”
- Cambridge Linguaskill overall B2 level or higher;
- LANGUAGECERT Academic overall B2 level or higher;
- The Michigan English Test (MET) overall B2 level or higher;
- iTEP Academic overall score of 3.5 or higher;
- EIKEN, Minimum placement of Grade Pre-1 or higher;
* About the minimum 2 years of full-time post-secondary education at an accredited institution where English is the language of instruction, the PTIRU considers education completed (in English) in the following countries as counting toward an assessment of prior education in English.
Recognized Countries for English-Language Education
American Samoa | Dominica | Lesotho | St. Kitts & Nevis |
Anguilla | Falkland Islands | Liberia | St. Lucia |
Antigua and Barbuda | Fiji | Malta | St. Vincent & the Grenadines |
Australia | Gambia | Mauritius | Tanzania |
Bahamas | Ghana | Montserrat | Trinidad & Tobago |
Barbados | Gibraltar | New Zealand | Turks & Caicos Islands |
Belize | Grenada | Nigeria | Uganda |
Bermuda | Guam | Seychelles | United Kingdom |
Botswana | Guyana | Sierra Leone | US Virgin Islands |
British Virgin Islands | Ireland | Singapore | USA |
Canada | Jamaica | South Africa | Zambia |
Cayman Islands | Kenya | St. Helena | Zimbabwe |
Admission Documents:
1. Online application form
2. A copy of your passport
3. High school diploma for a candidate who is under 19 years old
4. Valid document for academic IELTS or TOEFL if an applicant has
Digital Marketing Diploma: FAQ
What are the admissions requirements at Create Career College (CCC)?
Students need to have completed Grade 12, or be over 19 years old. You may need to pass an English assessment test, depending on your official English scores. For individual program requirements, please see the program listings.
When is the deadline for registration?
We offer frequent start dates for most of our programs, giving students plenty of options. Please contact us to find out the next start date.
What if I cannot decide my program of choice?
Our academic advisors are happy to assist you in finding the program that fits your interest the most. Please contact us.
Can you help me to find accommodation?
Please consult our accommodations page for further information or contact us for further assistance.
Is your campus easily accessible?
We are located directly opposite of Metrotown Mall, which has SkyTrain, bus and taxi service to make your commute easy.
Do I have to pay all at once for my program?
Please consult with us directly so that we can come up with a suitable payment plan. Paying for college can be stressful, so we want to work with you to make this as stress-free as possible.
